A man training with dumbbells at home

Coaching programs for adults 40+ · Jason King

Get stronger after 40. Stay consistent.

Personalized workouts, nutrition guidance, and accountability for busy adults 40+ who want to get stronger and stay consistent.

Real human coaching. No bots.

Free 15-minute intro call · or phone 954-280-3074

Coach vs. trainer

Why hire a coach, not just a trainer

In my experience, people spend countless hours with a trainer, week after week, month after month, year after year, often without the results they wanted. And yet they keep coming back. Why? Because they feel better. And that matters. This was never only about weight loss. It's about feeling better.

The problem is, most trainers are selling their time. The only accountability is showing up for your session. The rest of the week, you're on your own, and that's where the results are won or lost.

In your corner all week

A coach who cheers you on from the side, not just for one hour.

Eating right

Guidance and check-ins so your nutrition matches your goals.

Workouts that keep changing

Your plan is adjusted as you get stronger, so you never plateau or get bored.

On a GLP-1 or peptides?

You still need to train. Strength work helps you keep muscle while the weight comes off.

A real coach, not an app or AI

Jason personally builds your plan, reads your check-ins, and is on your weekly Zoom.

Nutrition built on your blood work

Jason reviews your blood work to see what kind of nutrition works best for your body, so you know what to eat, how to eat, and when to eat, and a realistic timeline for how long it will take to hit your goal.

People who invest in themselves see results. Let's do it the right way.

25 yrsCoaching clients
2014Owner of Core & More Fitness, Orlando, since
40+Built for adults 40+
AnywhereTrain anywhere, on your schedule

How it works

Three steps from first call to a plan you follow.

A coaching program built around your goals, your schedule, and your body.

01

15 minutes, free

Free intro call

We talk goals, schedule, and any injuries.

02

6 weeks, or 3, 6 or 12 months

Pick your program

Start with 6 weeks, or choose the length that fits your goal: 3, 6, or 12 months.

03

Every week

Follow your plan in the app

Workouts, nutrition guidance, and weekly 10-15 minute Zoom check-ins to review your week, adjust your plan, and keep you motivated.

Programs

Choose the program that fits your goal.

Start with 6 weeks, or commit to 3, 6, or 12 months. Every program starts with a free call.

6-Week Starter Best first step

$500 Intro offer

Start here

  • Personalized workout plan
  • Nutrition guidance
  • App access
  • Weekly 10-15 min Zoom check-in

Book a Free Call to Start

3-Month Program

$1,800

Build the habit

  • Personalized workout plan
  • Nutrition guidance
  • App access
  • Weekly 10-15 min Zoom check-in

Book a Free Call to Start

6-Month Program Most popular

$3,000

Build real strength

  • Everything in the 3-month program
  • Program progressions through levels

Book a Free Call to Start

12-Month Program

$4,800

Make it a lifestyle

  • Everything in the 6-month program
  • Long-term progress reviews

Book a Free Call to Start

Payment plans available with a program contract. Equipment not included but recommended for every program. 1-on-1 training sessions are sold separately.

What you get

Workouts, nutrition and accountability in one program.

Personalized workouts

Your plan in the fitness app, built for your level and equipment.

  • Structured plans
  • Form videos

Nutrition guidance

Through the food app, with the world's largest nutrition library.

  • Macro logging
  • Meal plans

Accountability

A weekly 10-15 minute Zoom check-in to go over your week, make adjustments, and keep you motivated, plus messaging support.

Progress tracking

Goal tracking in the app, so you see how far you've come.

Blood work review

A personalized nutrition plan: what, how and when to eat, plus a realistic timeline to your goal.

A supportive community

You're not doing this alone

Every 30 Minute Trainer client gets access to our private member community: busy adults 40+ with the same goals, interests and schedules as you.

People like you

Members who get the juggle of work, family and getting healthier.

Share wins and struggles

Post your progress, ask questions, and get real encouragement.

Stay motivated between check-ins

Challenges, recipes and tips from Jason and the group.

Real people, real support

A positive, judgment-free space.

Community access comes with every program.

Why 30-minute workouts work after 40

Short workouts, done consistently, change things.

Two to three 30-minute workouts a week for 6 to 12 weeks builds new habits and noticeable change. Short workouts are easier to recover from and easier to fit around work and family. As you get stronger, your program adds volume through five levels.

  1. Level 1Novice12–16 sets
  2. Level 2Beginner16–20 sets
  3. Level 3Intermediate20–24 sets
  4. Level 4Advanced24–28 sets
  5. Level 5Expert28+ sets

About Jason

25 years of coaching, now focused on adults 40+.

Jason King, founder of 30 Minute Trainer

“I'm Jason King, owner of Core & More Fitness in Orlando and a coach for 25 years. I design programs for busy adults over 40 who want to get stronger without living in the gym. Every plan is built around your goals, your schedule, and your body, and it works.”

Jason King, founder of 30 Minute Trainer

FAQ

Quick answers before you book.

What do I need?

Zoom for your weekly check-in, the apps on your phone, and some basic equipment (we'll recommend exactly what on your free call).

Do I need equipment?

It's not included, but we recommend some basic equipment for every program. We'll tell you exactly what on your free call.

Can I pay monthly?

Yes, payment plans are available with a program contract.

Do I have to book sessions?

No. Every program includes a weekly 10-15 minute Zoom check-in, scheduled through Zoom. Full 1-on-1 training sessions are optional and sold separately.

Is this right if I'm out of shape or have aches?

Yes. Programs start at your level and progress safely.

Where are you based?

Orlando, FL, but clients train from anywhere.

How do I start?

Book a free 15-minute intro call.

Ready to get stronger after 40?

Book a free 15-minute intro call, or phone 954-280-3074.

Book a Free Call